FEROXII NATURALS - Hi-Ya Doin’ Serum – 50ml

Hi-Ya Doin’ Serum contains Hyaluronic Acid and Vitamin B3 Serum.

Hyaluronic Acid is a clear gelatinous substance that is naturally produced by your body, with the largest amounts found in your skin, connective tissue and eyes and its main function is to retain water to keep your tissues well lubricated and moist.

Approximately half of the hyaluronic acid in your body is present in your skin where it binds to water to help retain moisture (1Trusted Source).  However, the natural aging process and exposure to things like ultraviolet radiation from the sun, tobacco smoke and pollution can decrease its amounts in the skin.

When applied to the surface of the skin, hyaluronic acid serums can reduce wrinkles, redness and dermatitis.  Hyaluronic acid also plays a key role in wound healing – good news to those with acne prone skin!

Niacinamide (Vitamin B3) can help build proteins in the skin and lock in moisture to prevent environmental damage.

Niacinamide helps build keratin, a protein that keeps your skin firm and healthy, can help your skin grow a ceramide (lipid) barrier which helps retain moisture. This is beneficial for all skin types, especially if you have eczema or mature skin.

Niacinamide minimizes redness and blotchiness as it reduces inflammation.  In addition it minimizes pore appearance by keeping skin smooth and moisturized and it helps regulate sebum production by preventing oil glands from being over-stimulated.  Niacinamide has skin whitening properties and brightens the complexion.

Directions:

Apply to face, neck and décolleté after cleansing and toning whilst skin is still damp. For best results, use after applying the Hydrating Skin Spritz and follow with moisturizer of choice. Use NIGHT OWL or AHA! Serum every alternate night. Formulated to deliver best results when used in conjunction with other products in our range.

Discontinue use should irritation occur. Use within 60 days of purchase. Store in a cool, dry and dark place below 25°C. Keep out of reach of small children.