Taurine is a naturally occurring amino sulfonic acid in the body and can be derived from food sources such as seafood and meat. This essential amino block is involved in numerous functions such as stabilizing cell membranes, maintaining cellular integrity and modulating intracellular free calcium concentration. Studies demonstrate that Taurine is the most abundant amino acid in the brain, retina, muscle tissue and organs throughout the body. Taurine provides a wide variety of central nervous system functions, from cellular development to cyto-protection. Deficiency of this amino acid is associated with cardiomyopathy, renal dysfunction, developmental abnormalities and damage to retinal neurons....

Genologix trans-Resveratrol is a polyphenol that is a highly potent anti-oxidant, occurring naturally in low concentrations in foods such as red grapes, cocoa and blueberries. It is renowned for its longevity properties. trans-Resveratrol promotes the recycling of the all-important, longevity, NAD+ coenzyme. It does this by up-regulating the NMNAT gene, which catalyzes the conversion of NMN (Nicotinamide Mononucleotide) to NAD+. trans-Resveratrol also selectively up-regulates the Sirtuin family of genes, commonly referred to as the "longevity genes" mimicking some benefits of caloric restriction and increasing longevity.   Benefits: Protecting blood vessel walls against oxidation, promoting heart and vascular health Reductions in...

Genologix Panax Ginseng, also known as Korean or Asian Ginseng, is a natural root powder rich in useful nutrients that support physical energy and overall wellbeing. Panax Ginseng is a superb immune-booster which also helps to boost physical energy and mental acuity. Ginseng can alleviate stress and focus the mind. It has anti-inflammatory benefits and is a strong anti-oxidant. Panax Ginseng has also been known to aid in reversing erectile dysfunction and improve libido. We provide an 80% ginsenoside concentrated dose of this supplement.   Benefits: Improved cognitive function in the form of improved memory, focus and mental energy Supporting...

Astaxanthin is a carotenoid pigment that has powerful cardiovascular, cosmetic and antioxidant benefits. It is a naturally occurring orange-red pigment which can be found in freshwater and marine life such as trout, shrimp, salmon and algae, giving them their pink colouring. Astaxanthin is a Carotenoid, which is an antioxidant that assists in reducing inflammation in the body. Antioxidants are molecules that combat free radicals in your body - when levels of free radicals become too high, they can become harmful to DNA and are linked to multiple illnesses and premature aging. The body has its own antioxidant defenses to manage...

Blueberries and Elderberries are used as medicinal plants across the world. They are both rich in the antioxidant flavonoid known as Anthocyanin (standardised to a high ratio of 25%), which is what gives them their blue colouring. Blueberries and Elderberries are low in calories, high in nutrients and are often referred to as a superfood. They have potent antioxidant properties which are found in their flavonoids, particularly the flavonoid anthocyanins. Antioxidants are compounds that can bind to, and neutralize DNA damaging free radicals inside your cells. When levels of free radicals become too high, they can become harmful and are...